Linda’s frontline leadership skills, have been transformed into a series of unique, high-impact leadership programmes for business.


Whatever the subject, Linda leaves the audience believing the impossible is possible.


Linda’s experience of a life on the edge has given her unique insights which will enable you to find your passion and purpose.


Linda brings a rare global understanding and perspective, having lived and worked on the frontline for over 18 years, immersing herself in diverse cultures, extreme environments and disaster areas. Linda uses her unique experiences and skills to develop great leaders and transform lives.

Drawing on these unique experiences, Linda provides high-impact, accelerated leadership development for employees and individuals through her signature programmes: Be The Change, Race4Good and Emergency Zen. Linda is committed to delivering highly tailored, deep-immersion experiences, wrapped around critical, emotionally engaging, real-life content.

Summary of Programmes:


Participants don’t just experience a programme, they experience a personal transformation.

Leadership Programmes


Experience the power of the frontline, virtually or as boots-on-the-ground. Using high-impact, experiential learning techniques, virtual reality, online courses and situational leadership challenges, participants discover, develop and embed leadership skills by being immersed in rich, real-life content. Leadership potential does not always lie on the surface but through Linda’s programmes may be unearthed and developed through experiential learning.

Business Leaders


Are you working within your comfort zone, allowing the safe, known and predictable to suffocate growth, creativity and innovation? Are you finding it difficult to attract the best recruits, to motivate and develop existing staff, or retain employees? Linda’s programmes provide employers with powerful tools for employee recruitment and leadership development, taking employees out of their comfort zones and into a world where everything is possible.

Workshops & Seminars


By drawing on her experience of living life on the edge, Linda provides inspirational, dynamic and innovative facilitation. Using powerful images and thought-provoking messages, Linda inspires participants to act and achieve their best. But be aware, meeting Linda comes with a strong warning! At the end of one of Linda’s sessions, participants often find themselves filled with new-found energy, ready to leap over tall buildings in a single bound!


Personal Development


Let Linda empower, motivate and inspire you to live a happier and more fulfilled life. Through the Emergency Zen programme, you will come to think of Linda as your invisible friend, your cheerleader, a wise and trusted counsellor, with one goal—to help you discover what you really want in life and acquire the tools to act.


Learn more:

Emergency Zen » 

Programme footage from the frontline



Linda Cruse at the frontline with students from UCLA.

Participants don’t just experience a programme, they experience a personal transformation.