FRONTLINE LEADER
Linda draws on her unique frontline skills and a business-led approach to transform lives, forever.
LEADERSHIP EXPERT
Linda draws on her experience of living life on the edge to develop great business leaders.
INSPIRATIONAL SPEAKER
Linda uses her encounters with life and near-death to help others find their true passion and purpose in life.
ABOUT LINDA
Described as one-part pioneer, one-part entrepreneur and one-part magician, Linda Cruse is the ultimate humanitarian aid worker intent on changing the world forever.
Linda Cruse is an international frontline leader, accelerated leadership expert, impact innovation coach, innovative thinker, author, inspirational speaker and founder and CEO of Be The Change: Business Leaders at the Frontline, Race4Good and Emergency Zen thought-leadership series. Linda has worked alongside some of the world’s most influential figures including HH The Dalai Lama, Sir Richard Branson and HRH The Prince of Wales, and with companies and foundations including GSK, Nestlé, Cadbury, Thai Beverage, KPMG, Merrill Lynch, UNHCR, IBLF, Virgin Unite and the World Bank.
Meeting Linda comes with a strong warning! At best, you'll be inspired to get involved however you may just find yourself filled with a new-found energy—ready to leap over tall buildings in a single bound and joining the cause—giving back has never been so addictive!
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LINDA'S MISSION
To change the world forever.
Listen to Linda speak and you will realise anything is possible!
IT'S NOT ABOUT MONEY. IT'S ABOUT HAVING SERIOUS FUN!
Linda Cruse | TEDxVail
About Inspirational Speaking
"Hearing Linda Cruse speak about her experiences on the frontlines of aid work is both a humbling and an inspiring experience. Humbling because one can’t help but feel I wouldn’t be brave enough to do what she does, inspiring because one can’t help but feel but if she can do it – how can I not contribute in some way? Linda is a pragmatist, a visionary and a magician with a heart as big as a mountain. Listen to her speak. You’ll see what I mean. And you’ll realise that anything is possible!"
- Jim Carter, Actor (Downton Abbey)
About Inspirational Speaking
"Linda is truly inspirational. She has worked with our Sixth Formers and younger pupils and completely captivated them, offering them unique, memorable and meaningful experiences in Nepal and Morocco. With so many school trip companies out there offering off-the-shelf itineraries, the bespoke and superbly supported opportunities Linda and her team offer are energising and special. Having heard Linda speak a number of times in education settings she is fantastic and makes such a genuine difference to the global community."
- Jon Cooper, Assistant Headteacher and IB Coordinator, Redmaids High School, UK
About Be The Change
"No amount of pre-reading can quite prepare you for the frontline. Arriving in a country like Nepal I was ready to fully embrace anything that came my way. Being able to do so with funds I had raised meant the world not only to me, but to the people on the receiving end. Linda’s passion, leadership and clear direction meant our team could successfully execute the mission to help the most vulnerable through an economic hand-up. I have come away from my Be The Change experience with not only a lifetime of memories but a sense of purpose, fulfilment and gratitude. An experience not to be missed!"
- Elsa Renton, BSc, Medical Sales Representative, GlaxoSmithKline
About Be The Change
"My Be The Change trip was a challenging experience, it stretched me, which I enjoyed. Linda is an inspiration, a brilliant facilitator and leader. Her depth of knowledge, passion and love for the communities she works with ensures ground-breaking solutions and long-term community-owned interventions."
- Mujeeb Khan, CEO and Founder, iTextiles
About Be The Change
"Linda is the ultimate force for good on this planet. She is a fearless, dedicated leader whose passion and commitment to uplifting the world is not only infectious but intoxicating. Working with her has been one of the highlights of my life as she has impacted me on a professional and personal level; helping me to think and act outside of the box and reinvent myself."
- Lesley Smith, Be The Change Ambassador
About Race4Good
"I could probably write five pages about how amazing everyone on this journey was and how my life is forever changed by being part of the Race4Good. The race and the trip both dramatically increased my confidence in cross cultural communication and I now understand that if you take the time to learn about another community's culture, you can truly make an impact."
- Alexa Libro, R4G participant
About Race4Good
"GSK Race4Good 2018 was a transformative experience for not just the young talent at GSK but also their coach leaders."
- Anjana Narain, General Manager, GlaxoSmithKline
About Race4Good
"The GSK Race4Good 2018 was the most powerful leadership programme I have ever taken!"
- Nobuhito Kittaka, Manager, GlaxoSmithKline
About Emergency Zen
"Emergency Zen gives you the tools that you will want to keep day in and day out. It's catered to you, your lifestyle and beliefs and will help you make small changes in your life that end up having big effects, months and years later.
I am eternally grateful for Linda and Emergency Zen."
- Emily Klein, Author, Hawaii, USA
About Emergency Zen
"The sessions were fantastic. I have never been a spiritual, touchy feely person and was very skeptical. I truly enjoyed the sessions. It really gives me a framework on which to build my personal development and to make the much-needed changes that I knew needed to be made but couldn't qualify or quantify."
- Randy Langendorfer, Principal and Director, Monte Azul Hotel, USA
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WHAT THEY SAY
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